Intrigued by the idea of sugar dating?
Sugar relationships are a modern way of dating in which both parties agree a financial package in exchange for love and companionship. Considered by some to be a ’soft’ version of escorting, one individual (often a wealthy and older man) will provide financial support to their Sugar Baby. In return for this backing they get the ultimate GFE. The online dating portal, SugarBook, offers an industry leading and luxury service for potential Sugar Babies to meet their future backers.
In this review, we’ll take a closer look at the sugar dating website and find out whether it really is the number one place to find your next Sugar Daddy, Baby or Momma.
What is SugarBook?
Launched in 2017 by the Malaysian businessman Darren Chan, SugarBook is an online portal where wealthy individuals can find and financially support the partner of their choice in exchange for a relationship.
‘Where romance meets finance’ is the site’s strapline and aptly describes the practice of sugaring; a term given to dating where one party offers some form of material recompense to the other. Often money, the terms of the exchange are down to the individuals involved and could be anything from basic gifts and paying for all dates to providing a regular financial income (known as an ‘allowance’).
Popular with students who use the service to help pay for tuition fees and/or rents, sugaring is becoming more popular and more socially acceptable. Whilst some people perceive the practice to be akin to escorting, those who ‘sugar’ are far less inclined to see their relationships this way.
Often exclusive, sugar babies and their daddies/mommas are not only looking to be pampered and to pamper but also to find a mutual connection and attraction.
SugarBook aims to offer this kind of service by providing a platform where its members can find each other and safely communicate.
Sugaring isn’t a new phenomenon and the practice has been common in parts of Asia and across Western Europe for decades. The only difference is that the whole practice has been modernized with sites like SugarBook making it easier and safer.
How Popular is SugarBook?
Both the SugarBook app and the desktop site are popular in Germany, United States and Canada with reach into other Western European countries including United Kingdom. It is also picking up some traffic and memberships in Asian countries such as Malaysia, Singapore, Vietnam and India.
In 2020, SugarBook also saw a large increase in the number of sign-ups from Russia.
In all, the service purports to have over 700,000 members worldwide with around 20% of these being regular and active users of the site at any one time.
As of August 2020, the SugarBook app was the #3 Top Grossing App on the Play Store in Malaysia and #15 in Singapore!
How Does SugarBook Work?
Getting started on SugarBook is really simple and is totally free if you just want to browse before committing to a premium membership (see below).
All you need to get started is a valid email as you will need to activate your account.
Choose your gender and your role (Sugar Daddy/Momma/Baby) and then complete your profile using as much detail as you can. This is particularly important for the ‘Sugar Babies’ as competition is tough with far fewer Sugar Daddies and Mommas online than those who are seeking their patronage.
Once you’ve set yourself up a valid account and profile (as a Sugar Daddy/Momma) then you can use the site to search for suitable candidates, whatever you are looking for. There are plenty of pre-set filters including the usual location, age, ethnicity and physical attributes but you can also search using education level, languages spoken and most importantly the lifestyle they are looking for.
By lifestyle we, of course, mean the budget that their companionship costs. This ranges from minimal to moderate, substantial to high with many Babies being negotiable and many who are simply looking for a practical stipend.
Likewise, if you are looking for a Sugar Daddy/Momma then you can use the platform to browse for potential backers using their Net Worth and Annual Income as a guide.
Once you’ve narrowed down a list of potentials then you are almost set; however, before you can communicate with any other members you will need to upgrade your account.
The upgrade process also requires you to verify your identity using photo ID.
Once you have an active premium membership in place, you can access a lot more features across the site, including:
- Send/receive unlimited messages
- Advanced search and filter
- Request private photos
- View who has liked your profile
- Find out who has a Crush on you
- Hide online status
- Hide location details
- Appear in Featured section
With this kind of functionality, its pretty easy to start making genuine connections with suitable sugar babies/daddies/mommas and how that relationship goes is down to you.
Arranging a Sugar Relationship
Like many sugar dating sites, SugarBook allows you to negotiate your own financial terms for your relationship but they do provide a lot of helpful information on their blog.
An ‘arrangement’ is typically laid out at the start of any relationship with clear lines on what kind of financial support is being offered and what is expected in return.
What Does Using SugarBook Cost?
Whilst you can use SugarBook as a guest and browse/search using a basic membership, in order to contact any other members you will need to pay for a premium membership.
There are three options for doing this with some discounts available for longer sign-ups. Current charges for premium membership to SugarBook are as follows:
- $39.95 for one month
- $104.85 for three months
- $179.70 for twelve months
Payments are billed discreetly using your debit or credit card.
Note: Sugar Babies can get free membership if they sign up using their university email address.
SugarBook: We Say…
Arranging a sugar relationship used to be pretty hard but (as with many aspects of dating) the internet has made finding a sugar daddy/momma/baby really straightforward.
SugarBook is just one of several large international sugaring sites which include the likes of SeekingArrangment, SugarDaddie and Sugar Daddy Meet, so what makes it so special?
In our opinion, the size and reach of a service like this is what guarantees satisfaction and with so many members worldwide, the chances of finding someone in your region is higher than if you used one of the smaller sites. However, SugarBook still doesn’t have much reach into Europe, Latin America or the Middle East and Africa.
Clean, simple and easy to use, the fact that SugarBook now has an App available for both Android and iOS means that is a really flexible and useful service, especially if you want to use it on the move. And that’s pretty key for a platform that is popular in travel hotspots like Singapore, Malaysia and other parts of Asia.
As with most sugar dating sites, SugarBook has a higher proportion of sugar babies available than sugar mommas and daddies. For this reason, the site is pretty competitive for those who are looking for financial support but a great source of finding someone who is looking to support their next sugar baby.
There are no official figures on the success or satisfaction rates of those users who have paid to use the service but SugarBook is a reputable site with good verification processes in place and has established itself over the last few years as being discreet with few incidences of fake profiles. In the sugaring game, there are always people who are looking for a free ride and click baits are common. However, there are some useful safety tips available on this platform to help you protect against being taken advantage of.
Overall, we found that the site seems to cater well to its niche and offers a slick user experience even though the affordability of its membership is on the high side. However, for student sugar baby sign-ups the cost shouldn’t prohibit them and for those wealthy sugar daddies and mommas, what price can you put on the taste of sugar?
So, if you want life to taste a little sweeter, why not hit the SugarBook?