Want to boost your income selling subscriptions over Premium Snapchat?
Snapchat is one of the largest social media apps in the world with an active daily userbase in excess of 200 million people.
By offering premium access to your private account you could make money from your biggest fans.
How do you make money selling adult content on Snapchat?
In this feature we take a look at the marketing potential for selling premium content on Snapchat, what kind of revenue you can generate, plus the best ways to sell VIP access.
What is Premium Snapchat?
Also called ‘private snapchat’, ‘VIP snapchat’ or ‘nude snapchat’, Premium Snapchat is basically a private account that you charge people to see.
Cam girls, nude models and adult entertainment stars use this feature on the popular multimedia messaging app to publish their naughtiest videos and photos exclusively to paying customers.
It has become one of the top ways to make money from the online sex industry.
It’s important to point out that ‘Premium Snapchat’ doesn’t really exist as a feature on the app itself.
So what is this Snapchat Premium that you’ve heard about?
How it works is that users set an account to Private and charge people a fee to access their content.
There are pros and cons to how you set up your premium Snapchat account and using PayPal means you won’t be charged a huge commission through a third-party.
But it does mean you will have to manage subscriptions yourself.
Depending on how many fans you are likely to get to subscribe to your content, this can either be pretty easy or pretty damned time-consuming.
So, whilst Chaturbate and OnlyFans etc will all charge you a slice of the pie for selling subscriptions, it does free you up to do what you do best; creating the best exclusive adult content for your paying fans.
Alternatively, you could look at selling subscriptions through FanPageTV who will manage the whole process for you.
Oh, a word of caution though on using PayPal as a payment processing method.
This platform expressly forbids the use of its services to transact payment for adult services.
This means you run the risk of your account being suspended or withdrawn if you are found to be peddling NSFW content.
To get around this, make sure you do not use anything as a reference (including your account name) that links to the kind of material and services you are providing.
How Big is the Snapchat Market?
Ranked in the top ten most downloaded apps in the world (Sensortower, 2019) Snapchat is one of the most popular apps around and has a huge active userbase.
At the beginning of 2020, over 229 million people were active daily on Snapchat (Statista, 2020).
With the app’s main demographic being Millennials and Generation Z, this equates to a vast market to sell subscriptions to.
Don’t forget though that Snapchat in its free and basic form is an essential way to market your sales and should not be ignored.
In fact, most cam girls and adult performers who generate secondary revenue through clip and pic sales all operate standard social media accounts in order to drive traffic to their premium services.
Twitter, Kik, Snapchat, Instagram and YouTube can all be excellent sources of new business.
Why Do People Pay For Premium Snapchat Subscriptions?
Yet, just watching a girl on a live stream isn’t enough for most fans.
What they really seek from their favorite adult performers is exclusivity and intimacy.
In short, they are paying to be your friend and to feel special in your eyes.
It’s important to remember this as ignoring the fact can make the difference between becoming a successful adult performer and failing miserably.
TIP # 1 – Bond With Your Audience
So, our first tip is to ensure you build a rapport with your fans and to bond with those people who are forking out money to receive content from you.
Without them all, you’ll just be another cam girl uploading nudes and barely making enough cash to get by.
Make your subscribers feel wanted and appreciated and they will keep subscribing. Simple.
How Much Money Can You Make Selling Premium Snapchat Subscriptions?
The beauty of selling subscriptions to your private Snapchat account is that you are in complete control of what you charge for access.
This is normally around $10-$50 per month for each subscriber with a proportion of this being taken as commission by the site you choose to partner with (see below).
Then the sky is really the limit.
If you are successful enough at driving traffic to your premium account and achieve a good conversion rate then you could be looking at generating thousands of dollars a month.
Even a few dozen subscribers could see you add an extra couple of hundred bucks to your income.
The top performers using Snapchat premium reportedly generate anything from $10,000 to $100,000 per month by selling subscriptions to their fans.
And, whilst some of these cam girls’ success are often exceptional, the majority of high earners all follow some basic advice.
You can even decide how long to charge for access to your private account with some models selling lifetime subscriptions whilst others charge by the month, year or even biannually.
It’s totally up to you.
The benefit of selling a one-off lifetime subscription is that you make more money up front and you don’t have to manage how you unsubscribe those fans who have stopped paying but this does mean you don’t get a more guaranteed regular income.
What Kind of Content Should You Be Posting in Premium Snapchat?
We’re not going to tell you what kind of content you should be creating but it goes without saying that if you are selling premium access to videos and pics then these should be:
- High quality
Basically, your subscribers should feel that the price of their subscription has been justified by getting access to something they couldn’t get anywhere else.
Yes, they are following you because they are a fan but they want something special as a reward for becoming a paid subscriber.
Tip #2 – Make It Worthwhile
The bottom line is that no matter how much effort you put into promoting your premium Snapchat account, if the content is substandard then fans won’t keep subscribing; period.
Retention of existing fans is just as important as winning new ones so make your content as enticing, exciting and exclusive as possible.
Your premium Snapchat account should show off more than you do anywhere else and be as raunchy as possible.
Mix up the kinds of content you are posting with a decent range of both explicit nude photos and hardcore videos.
You don’t have to be an extreme fetish cam girl to make mega bucks in this game but the less safe for work your premium content is, the more money you can earn.
Tip #3 – Stand Out From the Crowd
There are a lot of women out there selling adult content online and whilst the market is enormous there is a lot to be said for giving yourself a unique selling point.
Yes, you are all basically selling nudes and dirty videos but there are ways to make this more unique.
Think about the kind of content you are selling and try to differentiate yourself from others doing the same thing.
Maybe you play into kinks and fetishes or perhaps your images and videos are more erotic than hardcore; what about if all your content is filmed/snapped using props?
Filters, costumes..whatever it is, having a ‘signature’ style will help you stand out from the rest of the pack.
How to Sell Subscriptions on Snapchat
Before you can start selling subscriptions you will need to open an account on the app and set this to private. You should also have a second account (see below) which is set to be public.
Now, in order to run two (or more) separate Snapchats on your phone you will need to download and install an app like ParallelSpace.
This lets you use multiple logins on your device so you can post to different accounts.
Just remember which account is which and, if you are operating one which can be seen by family and friends, be extra careful!
Tip #4 – Create a Consistent Brand
Whilst we all know how important it is for cam girls and other adult performers to protect their privacy by using a pseudonym and fake identity, it is essential that you maintain consistency across all of your social media (and livecam) accounts.
Choose a display name for both Snapchat accounts which instantly says who you are and make sure this is the same (or similar) to your other channels.
This is important because there are thousands of girls all doing the same thing as you plan to do and fans can get confused real quick when they are faced with tiny thumbnail images and usernames which all look the same (sexycamgirl1, sexxxycamgirl, camgirlsex).
Top Tips for Selling Premium Snapchat Subscriptions
So, how can you go from a standing start with no subscribers to raking in the moolah? Not all of us can come to the table with a huge following.
Whilst we can’t guarantee you any overnight success story, we can share with you some of the hottest tips being offered by cam girls who are already making Snapchat work for them.
Tip #5 – Build a Following
We know, easier said than done, right?
Well, in order to start selling subscriptions on Snapchat, you have to start drumming up some interest in you.
There are loads of ways to do this but we can start with some basic suggestions.
First up, make the most of as many other social media platforms as you can including:
Whilst the content that you are allowed to post on these services will be SFW, there is no harm in teasing and advertising your premium Snapchat account as widely as possible.
Obviously, this means using your public Snapchat account as well.
The important thing to remember is to stay within the terms and conditions of content posted for each platform.
Even on Snapchat itself, explicit content is prohibited so you should be vague enough about what your private account is offering to avoid your account being suspended.
Remember that Rome wasn’t built in a day and it takes time for audiences to warm up to someone enough to want to splash cash on them.
The trick is teasing fans of your FREE Snapchat (and other social media) account(s) just enough that they will be left wanting more…..
Obviously if you are a cam performer then it stands to reason that you should be offering subscriptions through your hosting channel.
Platforms like Chaturbate, Jerkmate and BongaCams all allow models to link their social media accounts to their channels. Most allow you to sell access in exchange for tokens which of course means extra cash for you.
Above all, make sure you add your Snapchat details in your bio, room details or other personal links sections.
Other adult sites where you can promote and cross-sell your Snapchat details include:
- ManyVids [see our review here]
And, you can use these platforms to advertise your FREE Snapchat account.
Yes, directing traffic to this social media channel means you get a second chance of converting people into paying customers.
All cam girls know that there are plenty of guys who visit live shows who just don’t tip.
They will be the first to jump on the bandwagon of a free Snapchat account and there is a good chance that a percentage of these ‘freeloaders’ may eventually become regular paying subscribers.
Remember what we said about bonding with your audience?
Most often, guys don’t become fans instantly but you have to work hard at making that sale.
Tip #6 – Create Your Own Website
Building a website these days doesn’t take a huge amount of time, skill or money and having a domain out there which is passively generating leads is easier than you’d think.
Use a personal website with links to all your social media accounts including details of what fans will get by subscribing to your premium Snapchat along with links to any cam channels or other sites where your content appears.
You could combine this with a regular blog which may help improve your visibility in search engines and generate more traffic to your site.
Remember that every post you put out there is an advertisement for your premium Snapchat account.
If you start getting some good traffic then you might want to think about selling clips directly through your own site.
It may take some extra technical know-how but this could end up being another passive way to generate income.
Tip #7 – Be Consistent and Regular with Delivery
If you are selling premium access to your private Snapchat account then followers will want regular content.
When you initially offer sign-ups, you should state in advance how much content, and how often, you will post and you must stick to it. Failure to deliver will result in a lower retention rate.
Tip #8 – Let Your Personality Shine Through
On the subject of regular content, you don’t have to make all of your private posts NSFW but you can also include selfies, status updates and chatty posts.
Remember that your fans have subscribed to your VIP Snapchat account not just because they want to see your body but because they want to get closer to you.
Tip #9 – Network With Others
Whilst other cam girls and adult performers may be your competition, there is nothing better than sharing knowledge with others who are doing the same thing.
Not only can you learn from each other but you can also take advantage of the influence of others to help boost your own sales.
The market for adult content is HUGE and pooling your resources with other creators brings benefits to everyone.
Get to know some other girls in the same line of work and arrange a mutual ‘Snapchat takeover’ or ‘shout for shouts’.
If you choose the right person, there could be a massive cross-sell of new fans between your accounts.
Tip #10 – Diversify
And, finally, subscriptions are just one way to make money using Snapchat to sell adult content. Yes, regular fans can get a dose of saucy pics and clips but you can also monetize your account by offering other things too.
Private Skype calls, used underwear and custom content can all be sold using the power of your VIP Snapchat account; all it takes is a little creativity, some good marketing and a loyal fan base and you can give your income an even bigger boost.